Revolution has continued to grow year on year since its conception in 2003 and now enjoys sell out crowds across the season. Revolution is regarded as the leading commercial track cycling series in the world and has developed a reputation that attracts some of the world’s top cyclists to the National Cycling Centre.
This season will welcome some of Britain’s top cycling stars as they prepare for the 2012 Olympics including Mark Cavendish, Chris Hoy, Geraint Thomas and Ed Clancy.
OUR AUDIENCE
The Revolution audience is growing year on year with a high percentage of new spectators joining the core fan base.
- Over 15,000 spectators are expected to attend this season
- Approximately 25% of our audience are season ticket holders
- Each season we welcome approximately 40% new spectators
- Our primary audience are ABC1 males aged 18-60
- Over 30% of tickets sold are to families (2 adults and 2 children)
TV AND MEDIA COVERAGE
Revolution will be broadcast on ITV4 this season - four 1 hour highlights programmes will be broadcast on Monday evening following each event.
- TV audience expected to be in excess of 150,000 per event
- Total TV reach in excess of 600,000
Revolution receives extensive print and online coverage and confirmed media partners include Manchester Evening News and Cycling Weekly.
ADVERTISING OPPORTUNITIES
On Track Branding
On track branding provides the best TV visbility. The advertising panels are painted onto the track with 3D effect.
Trackside Advertising
Track boards are in constant view throughout the racing and provide excellent TV brand visibility.
Programme Advertising
2000 programmes are distributed per event providing exposure to spectators, hospitality guests and competitors.
Trade Concessions
An excellent opportunity to exhibit or sell products to a captive cycling audience.
PRICING
To receive an advertising rate card please contact James Pope from Face Partnership on james@facepartnership.com - 07968 264 196 - 0207 261 1177.
RELATED LINKS
CONTACT
For all advertising enquiries and to make a booking please contact Face Partnership
0207 261 1177
